pienoy: Laughing Man — Identity/Stationery/Packaging/Website/Architecture We were asked to develop a brand, identity, packaging, website and retail store for Laughing Man Worldwide, a charitable organization set up by Hugh Jackman, whose first venture was to be the sale and distribution of coffee and tea. Albeit focused on the premium quality of the product, a secondary subtle undertone of social conscience was required.

pienoy:

Laughing Man — Identity/Stationery/Packaging/Website/Architecture

We were asked to develop a brand, identity, packaging, website and retail store for Laughing Man Worldwide, a charitable organization set up by Hugh Jackman, whose first venture was to be the sale and distribution of coffee and tea. Albeit focused on the premium quality of the product, a secondary subtle undertone of social conscience was required.

10 ♥ / 10 April, 2012
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